unBurnt Philosophy
We are living in a moment where chronic overload is colliding with chronic uncertainty. The result is a collapse in human capacity.
Increasingly burnout is becoming a defining workplace crisis of our time, affecting how organizations perform, how leaders show up, and how women navigate work, caregiving, and identity.
Across industries we’re seeing:
Cognitive bandwidth shrinking under AI acceleration, hybrid work, and digital noise
Traditional wellness programs failing to move the needle on actual performance or wellbeing
Rising attrition and emotional disengagement
Women leaders reaching a breaking point as the demands of work, caregiving, and invisible labor compound
At unBurnt® we believe burnout isn’t fixed by surface-level perks or quick fixes.
Burnout occurs when the demands on our time, attention, and emotional energy exceed the structures designed to support us. Yet most approaches still target the individual, expecting people to “self-care” their way out of structural overload.
We’re challenging that outdated paradigm, and it starts by naming the hard truth: burnout prevention requires both sides of the equation.
Personal capacity-building that strengthens awareness, identity, and energy
Systemic change that reshapes how work happens
The Mission
To rebuild human capacity in a world that’s burning out.
We believe that when people have the capacity to think clearly, they lead more effectively and live in alignment with their purpose and wellbeing - ultimately creating healthier companies, stronger families, and more connected communities.
unBurnt® is closing the widening gap between ambition and human energy by delivering:
Resilience training for leaders that is measurable and practical
Real-time stress navigation for women at the intersection of leadership and caregiving
Operational behaviors and micro-habits that fit real life, not aspirational routines
Community spaces where women rebuild clarity, confidence, and capacity together
The Backbone of the unBurnt® Ecosystem:
Measurable resilience, science-backed micro-habits, identity repair, and systems that actually support human energy.
It’s how we rebuild capacity in a world that’s burning it out and how we help leaders stay whole in every part of their lives.
1. System Change: Reshaping the Conditions That Create Overload
Without structural change, no individual practice can prevent burnout in the long-term.
That means redesigning workflows and teams to address:
Too many competing priorities
Unclear expectations
Meeting overload and digital noise
Lack of true recovery time
Cultures that reward constant grind over sustainable performance
2. Personal Capacity: Restoring What Makes Us Human
When people are supported with practices that restore energy, it protect their wellbeing and unlock clarity, creativity, and better decision-making.
Space for:
Movement
Reflection
Pause and Recovery time
Integrating and thinking about new ideas
Connection time with family and passions
Founder story
Alison Campbell | Founder & CEO, unBurnt | Connect on LinkedIn
Certified Health & Wellness Coach
After 20 years of climbing the corporate ladder in industries like Finance, E-commerce, and HRTech, and most recently as Chief of Staff at a $1B global company, I reached a breaking point.
Despite reaching an executive role and a coveted seat at the table, I was deeply burnt out, disconnected from joy, and found myself questioning if this was really “it”?
But after months of feeling unwell, a trip to the ER and surgery was the wake up to finally stop and question: what if constant overwhelm and chronic exhaustion isn't a personal failure, but instead a symptom of a systemic breakdown?
We’ve normalized hustle culture and accepted exhaustion as the price of entry.
As a result, too many are, on auto-pilot and simply just surviving the work week.
Even with the best routines, wellbeing is jeopardized if the system doesn't support it. We need to stop masking the symptoms with perks and apps we don’t even have time to use, and instead root out drivers of burnout at the source. And that starts at work.
With a deep understanding of the challenges faced by professionals in fast-moving organizations, now I’m blending evidence-based research on the impact of chronic stress with the realities of modern ways of working to help people and teams live and work with less stress.
I fundamentally believe there are real opportunities to rearchitect the way we work to make space for more joy, better outcomes, and yes… less stress.
Resources & Solutions
Workplace Wellbeing Strategies | Sustainable Growth | Stress Management | Building Capacity and Refined Ways of Working